Welcome to the Responsible Marketing Code eLearning. Before you start, please download and study the Responsible Marketing Code carefully. Completing this eLearning is mandatory for HEINEKEN employees as part of the required annual training on responsible communications set out in our HEIRULES.

In the eLearning you will have to make some decisions and provide advice on Responsible Marketing to several brand managers. You need to complete the whole eLearning to be compliant with the annual training requirement. It is not possible to pause and save your progress, but completing the training doesn’t take more than 30 minutes.